Is Sirius Radio for You?
By Douglas Hanna
Sirius Satellite Radio does have some great
features. It offers more than 125 commercial-free
channels, including 65 devoted to music. Plus,
you can continue to listen to the same channels
no matter where you are - even as you move
from city to city and state to state.
Sirius radio is also a sports lovers
dream with channels devoted to all major
sports with constant sports talk, game
broadcasts, news and score updates. For
example, Sirius broadcasts all games of
all NFL teams, including the playoffs
and the Super Bowl. Sirius also broadcasts
more than 1,000 NBA games, as many as
40 NHL games per week, college football
and bowl games college basketball, and
even English Soccer! While Howard Stern
is getting the big buzz right, Sirius
also has celebrity-anchored channels with
Martha Stewart, Jimmy Buffet and Eminem.
In short ,whether your interest is the
NFL, hip-hop, Christian music, E! Entertainment,
or comedy, Sirius has something for you.
What you need to hear Sirius
There are three things you need to get
Sirius satellite radio - a subscription,
a receiver and an antenna. You can choose
a receiver for you car, your home or both.
You can find these receivers at just about
any electronics retailer such as Best
Buy and Circuit City, as well as online
at Crutchfield.com, Amazon.com, and TechforLess.
The price of these receivers vary all
over the place. Some are Sirius ready,
meaning that they play through your car
radio's CD or cassette player, while others
are Sirius portable and can be moved from
the car to your home.
A subscription to Sirius currently costs
$12.95 per month or about $155 a year.
The downside
There are a few things to consider before
buying a Sirius radio. For one thing,
it's never local. In other words, you
will never hear local weather, local sports
updates, local talk radio or local traffic
conditions.
Second, you need to consider how much
time you spend in your care. If you spend
3 to 4 hours per day driving around, Sirius
might be worth the cost. However, if you're
in your car only an hour or less a day,
you might not want to spend $155 a year
to hear commercial-free music, etc.
Finally, there is no guarantee that those
commercial-free channels will stay commercial
free forever. Sirius continues to lose
money as a subscription-based service,
and may eventually have to start charging
extra for some of its more popular channels.
In the meantime, if you'd like to experience
Sirius radio, you can try it free online
- just go to http://www.sirius.com and
click on Free Online Trial.
If you want digital radio but don't want
to pay for it, there's another technology
called HD Radio that enables AM and FM
radio stations to broadcast their programs
digitally. These digital broadcasts provide
listeners with radically improved audio
quality, more radio channels through multicasting,
and new data services. To learn more about
this amazing new technology, just go my
Web site, http://www.hd-radio-home.com,
for complete details.
Douglas Hanna is a retired marketing
executive and the author of numerous articles
on HD radio, the Internet and family finances.
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